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Make is a popular integration and automation platform that replaces Integromat. Automator can connect to it with a few simple steps so that you can use data from your WordPress site in new Make scenarios.

Set up a Make Scenario

Make uses “scenarios” to automate tasks. To include WordPress data in an automation, the first step is to set up a scenario.

We recommend following the Make instructions for setting up a new scenario here: Once a scenario has been creating by clicking Create a new scenario from your dashboard, choose Webhooks as your first module. Within it, choose Custom webhook in the Triggers section.

Create a Make scenario.

In the Webhooks window that appears, choose to Add a new webhook. Give it a name and click Save. It will automatically start listening for data.

Look for the button to Copy address to clipboard. Click that; we’ll need it on the Automator side so your recipe knows where to send data.

Create an Automator Recipe

Create your Automator recipe next:

  1. Create your new Automator recipe and add Make as an action. Choose Send data to Make webhook.
  2. Click the webhook box in the action to set the webhook parameters.
  3. In the URL field, paste the URL you copied over from Make (from above). This goes in the top field in the screenshot below.
    Connect WordPress to Make
  4. We recommend leaving the Request method, Data format and Headers as the defaults.
  5. If you want to pass data from WordPress to Make, enter match Key and Value fields in the Body section. Think of a Key as a label for the value.
    1. Enter a text label in the Key field first.
    2. For Values, you will probably want to pass in dynamic data related to the user and WordPress environment. To choose variables, click the * symbol to the right of the value. You’ll see drop-down lists for common tokens as well as tokens related to the triggers in the recipe. An example of a common token is the user’s name, as it can be used in any recipe; a recipe token might be the name of a course associated with a course completion trigger. Choose a token to include by clicking it. You’ll see something like “{{user_firstname}}”. Make sure that you do not make any changes to the token format.
  6. If you want to preview your outgoing data, click Check data format.
  7. If you want to send a test webhook to Make, click Send test.
  8. Save the action. Now switch the action from Draft to Live. Don’t forget to set your triggers and the recipe to live as well.

Take everything live

Switch back to Make and confirm that the webhook has received data. Once it has, it will update the page, so you can click OK to proceed with building the rest of your scenario, including setting up the data structure to map data from WordPress.


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