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The Best Social Media Plugins for WordPress in 2023
We’ve compiled a list of the best social media plugins for WordPress in 2023 to grow your business, connect with your customers and increase your sales.
If you’re trying to connect your WordPress website to your social media accounts, then you’re one smart cookie—and you’ve clicked on the right link.
Whether you want to display a collated and curated version of your social media pages on your website or push your new content out across your social channels, there’s a plugin for you.
But with so many social media plugins for WordPress to choose from, finding the one that’s right for your business can take more time than reaching the end of the infinite scroll on your Instagram feed. Unless you just scroll through this list.
Like them, retweet them, share them: these are the best social media plugins for WordPress in 2023.
Why Use a Social Media Plugin
According to Datareportal’s comprehensive report on the state of all things digital, the number of social media users has crossed the 4.75 billion mark. And people are now spending more time (and money) than ever before on platforms like WhatsApp, Facebook and Instagram.
Suffice to say, social media has become a ubiquitous part of daily life for consumers and businesses alike. And with the right plugins, your WordPress business can conquer the internet like the social (media) butterfly that it is.
Save Time and Money
Based on the latest reports from Statista, marketers spend hours upon hours on social media every week. And it’s not because they’re catching up on their favorite influencer’s latest ski trip to Vail. Keeping your social media accounts up-to-date and relevant takes hours.
Unless, of course, you’re using a social media plugin that does all of the posting, scheduling, curating and sharing for you. The plugins on this list can help you shave hours off of your daily routine and dollars off of your marketing budget.
Connect with Your Customers
Social media isn’t just about pretty pictures, witty one-liners and viral videos. (But those are, admittedly, fun). According to Forbes, nearly two-thirds of Millennials said that they were more likely to become loyal customers if a brand engaged with them on social media.
With the right social media plugin for your WordPress website, you can leverage the power of your CMS to make more meaningful connections with your customers.
Add Revenue Streams
Instagram lives aren’t the only things streaming on social media these days—so are sales! The consulting firm McKinsey & Company projects that social commerce will account for nearly $80 billion—or more than 5%—of US-based e-commerce by 2025. Globally, they project that number will top $2 trillion.
Social media plugins for WordPress allow you to integrate your social media accounts with your existing e-commerce infrastructure so you can capitalize on the growth in social commerce.
Build Credibility and Trust
Despite the heavy use of filters, social media gives businesses the opportunity for transparency and authenticity. And, according to a 2018 survey, that’s all that 53% of consumers are asking for anyway.
Connecting your WordPress website to your social media accounts gives you the opportunity to show your customers exactly who you are and what you’re all about. (They will probably forgive you if you use the occasional filter.)
What to Look For in a Social Media Plugin
Every social media plugin for WordPress comes with its own unique set of features. Some of the most common features, however, are:
Sharing Buttons: Allow users to share your posts and pages with a click.
Social Icons with Profile Links: Take your WordPress site users directly to your social media profiles so they can follow you.
Social Login: Make logging into your WordPress website easier for your users with social login. Social login also adds a layer of security to your WordPress website.
Social Comments: Bring your social media comments and likes to your WordPress website to boost engagement.
Social Feed: Present your social media feeds directly on your WordPress website for a visual feast. This also helps you make the most of your content across all of your platforms.
Social Posting: Post some or all of your website content directly and automatically to your social media profiles to save time.
1. Smash Balloon
Smash Balloon is one of the most popular (and powerful) social media plugins for WordPress. Build stunning social walls on your website in just minutes with the easy-to-use interface, and plug-and-play templates.
Smash Balloon comes with some impressive features to ensure that, no matter what’s happening on the social media side of the internet, your social wall will always look great. In addition to speed optimization, Smash Balloon stores your images locally and provides you with critical issue alerts so there’s never any downtime.
Smash Balloon traffic, however, only goes one way. This means that you won’t be able to push content from your WordPress website onto social media.
Click here for a full list of Smash Balloon’s features.
Who’s It For?
Compared to some of the other plugins on this list, Smash Balloon integrates with a limited number of social media platforms. It’s focused entirely on the “big four”—i.e., Facebook, Instagram, YouTube and Twitter.
Additionally, without the ability to push content out to social media, this plugin won’t suit everyone’s needs. However, if all you’re looking for is a way to showcase some of your social media content on your website and you only have a few social channels, then Smash Balloon should be a serious contender for you.
Smash Balloon Social Photo Feed is FREE forever and lets you set up a basic social wall on your website. Alternatively, you can choose from one of six Pro plugins for additional features and use on an unlimited number of websites.
Click here to check out Smash Balloon’s full pricing schedule.
Blog2Social is a powerful social media automation plugin for WordPress websites. With Blog2Social, you can push your WordPress content out across 14+ social media platforms to reach more audiences and conquer new markets.
Just like the social media platforms that it helps you connect to, Blog2Social has tons of features to give you greater control over your content.
In addition to auto-posting to your preferred platforms, Blog2Social allows you to post content directly from your media library. Stay on top of your content with a content calendar, scheduled posts, auto-reshares and customizable hashtags, handles and emojis.
Developers and institutional users will find value in Blog2Social’s team management and social metrics features.
Who’s it for?
For content creators and businesses whose WordPress website is their central hub, Blog2Social is a great option. Just like with Smash Balloon, however, the content only flows one way—Blog2Social can’t import your social media content to your WordPress website.
Blog2Social is FREE to get started with. However, the free version does have some limited functionality and won’t connect to your Instagram Business, YouTube or Vimeo accounts.
Paid versions of Blog2Social, however, start at affordable prices and you can take advantage of a 30-day free trial to make sure that it’s the right plugin for your business.
Click here for Blog2Social’s full pricing schedule.
3. Easy Social Share Buttons
The Easy Social Share Buttons plugin does exactly what the name suggests—it makes it easy to share your WordPress website with all of social media using customizable buttons! For such an easy plugin, however, Easy Social Share Buttons has some of the most powerful and unique features on this list.
Design your own social media buttons and determine how and where they appear on your web pages. You can even include internal metrics such as share counters to encourage engagement.
Easy Social Share Buttons really has an exhaustive list of features to grow your content’s reach and boost your bottom line. It would be too much for us to list here but we’ve chosen highlights:
- Integrates with 50+ social media platforms
- Click-to-tweet to make your content more shareable
- Subscription forms to increase your follower count and immerse your audience
- WooCommerce sharing to boost your e-commerce and social commerce sales
- Social profile links and author boxes to create more authentic connections with your audience
And that was just the tweet-length version of Easy Social Share Buttons’ features.
Who’s it for?
Easy Social Share Buttons is perfect for content creators with shareable WordPress content. Whether you’re running a blog, vlog, podcast or newsletter, Easy Social Share Buttons can help you broadcast your content across the internet.
There are few social media plugins that can boost user engagement and turn your audience into your community quite like this one.
There is no free version of Easy Social Share Buttons—but it’s so affordable that it might as well be. Unlike so many of the other plugins on this list, Easy Social Share Buttons has incredibly low fees for lifetime licenses.
Click here for Easy Social Share Buttons’ full pricing schedule.
4. Revive Social
Revive Social has two plugins—Revive Old Posts and Revive Network. Both plugins allow users to push their WordPress content out to social media with basic content management tools, the difference being that Revive Network has RSS support.
Revive Social’s features are focused on making the dissemination of your content across social media as easy and hassle-free as possible.
Use shortened share links, turn WordPress categories into hashtags and post to your social media accounts directly from your media library. Revive Social also gives you the power to filter content to different social media accounts so you can better manage your content and target your audience.
Who’s it for?
Businesses, developers and content creators with limited or seasonal content will likely find that Revive Social offers them the best value without superfluous features. However, Revive Social integrates with a limited number of social platforms, and that list doesn’t include Pinterest.
Revive Social offers affordable annual and lifetime subscriptions.
Click here for Revive Old Posts’ full pricing schedule or click here for Revive Network’s full pricing schedule.
5. Social Warfare
Social Warfare is a high-performance social share buttons plugin for WordPress. This no-nonsense plugin will have your users sharing your content across social media at lightning speeds.
Social Warfare’s features are all geared towards turning your social share buttons into powerful tools of dissemination. A built-in optimizer gives you the ability to preset images, titles, descriptions, hashtags and much more to make sharing your posts easier for your users—and better for your searchability.
Unique features like minimum view count displays ensure that your content never suffers from negative social proof. At the same time, authorship features such as pre-filled Twitter handles ensure that, no matter how many times your content gets shared, you’ll always get the credit (and the traffic).
Who’s it for?
Similar to Easy Social Share Buttons, WordPress businesses with lots of written and visual content will enjoy the Social Warfare plugin. Whether you choose to go with Social Warfare or an alternative, however, will come down to your preferences for unique features. But Social Warfare has the competition beat in terms of value.
The Social Warfare plugin is FREE forever and all time! That being said, it has limited capability compared to Social Warfare Pro, that connects your WordPress website to more social media platforms and gives you greater control over how your content looks.
Click here for Social Warfare’s full pricing schedule.
6. Better Click to Tweet
Just like a good Twitter handle, the name of this plugin says it all. Better Click to Tweet is the best social media plugin on the market for making your WordPress content Twitter-friendly (and infinitely shareable).
Better Click to Tweet is laser-focused on making it easy for your users to quote you on Twitter while giving you greater control of how your content is shared. Remove unnecessary text, shorten or change callback URLs and even create no-follow links to protect your SEO.
Who’s it for?
As the name suggests, Better to Click to Tweet only connects your WordPress website to Twitter. For WordPress users whose primary social media platform is Twitter, Better Click to Tweet is practically a no-brainer. Even if you have other social media platforms, leaving your Twitter account in the hands of this plugin isn’t a half-bad idea.
Better Click to Tweet is a FREEmium plugin. Download Better Click to Tweet for free and shop their premium add-ons to further customize your style and gather analytics.
Click here for Better Click to Tweet’s full pricing schedule.
7. Grow Social (formerly Social Pug)
Grow Social helps you get the word out about your WordPress content—without slowing down your website! With over 60,000 installs and a 4.5/5 star rating, Grow Social is a favorite amongst WordPress users who want to, well, grow socially.
Grow Social boasts all of the must-have features for a social media plugin, packed neatly into a friendly and lightweight UI. Customize the text and images that users share across various platforms, determine when, where and how your share buttons appear and plug right into Google Analytics to track your success.
Bonus features that make Grow Social a joy to use are GDPR compliance, share count recovery and great support for all of your queries.
Who’s it for?
If you’re new to social media plugins (or to WordPress), Grow Social is a great introductory plugin. It has all of the core features that social share buttons should have along with some bells and whistles for you to explore.
As your business (and social media following) grows, you can opt to either stick with Grow Social or find another plugin that has more features that fit your changing workflows.
Grow Social is FREE. That’s it. Forever and all time and for all things. Whether you want one license or ten, Grow Social is still totally FREE.
You can upgrade to Grow Social Pro anytime you want to take advantage of premium features.
Click here to download Grow Social.
Sharing is caring—and very, terribly addictive. Shareaholic is the social media plugin to help you engage with your audience, analyze your performance and monetize your content.
Shareaholic offers social share and follows buttons with some added features to make going viral a whole lot easier. With powerful support for QR Codes, Google Analytics and share count recovery, Shareaholic covers all of the bases you need in a social media plugin.
Easy customizability and responsive design round out some of the key features that you’ll want to check out before making a decision.
Who’s it for?
Bigger content creators and businesses will find more use for all of Shareaholic’s features. With that said, it’s free to get started with Shareaholic so if you’re just starting out and have a detailed strategy for growing your social media following (and monetizing your content), it’s tough to beat this plugin.
Shareaholic has a Forever Free plan with limited features that’s best for single bloggers or businesses that are just starting out. Upgrading from there is surprisingly affordable (given the features you’ll get) and goes all the way up to Enterprise pricing for features like custom development and custom API.
Click here for Shareaholic’s full pricing schedule.
9. FS Poster
FSPoster is a great plugin to help push your WordPress content out across your social media channels. While it bills itself as an auto-poster and scheduler, we think it has enough features to call itself a social media management plugin. And once you see what it can do, you’ll likely agree with us.
Like other auto-posters, FSPoster allows you to schedule when your WordPress content goes out, set hashtags using WordPress categories and tags and configure multiple (or unlimited) social media accounts.
Additionally, FSPoster gives you TikTok support, the ability to automatically change your Instagram link in bio, and bulk action support. Click here for the full list of FSPoster’s features.
Who’s it for?
FSPoster is a powerhouse of a social media plugin that active bloggers and businesses can take full advantage of. With a one-time fee, it’s also one of the most affordable options on this list so it’s perfect for businesses just starting out, growing their social media presence.
FSPoster doesn’t have a free version or a free trial but it does offer a demo so you can learn the ropes before putting down cash.
Click here for FSPoster’s full pricing schedule.
Bonus: Uncanny Automator
Uncanny Automator is the #1 WordPress automation plugin. Though it isn’t a dedicated social media plugin for WordPress, it offers top social media platform integrations. Fully integrate your social media accounts with your WordPress website using Uncanny Automator!
Uncanny Automator works well as an auto-poster, allowing you to share new and exciting content and products across Instagram, Facebook, Twitter and more—even WordPress social plugins like Peepso and BuddyBoss! Using tokens (pieces of data pulled from your website) you can set dynamic hashtags and post images and videos from your media library to maximize your content’s searchability and engagement.
Connect your social media accounts to all of your other favorite apps and plugins. Manage your content from your social media calendar in Airtable, promote your latest WooCommerce products, grow your Ultimate Member memberships and even spread the word about your upcoming Modern Events Calendar events.
Using Automator as a social media plugin gives you an “intelligent” advantage over all of the other plugins. Give your social media a much-needed boost with artificial intelligence through the OpenAI integration! Whenever you publish a new post, you can automatically prompt OpenAI to generate a tweet-length summary of your new content, complete with dynamic hashtags from GPT and even original DALL-E 2 artwork!
With Automator, the only limit to what you can do is your imagination—so dream big and post tons of content!
Who’s it for?
Social media is just one component of running a WordPress business and promoting or showcasing your content. Businesses that want to connect all of their favorite apps and plugins—from their CRM and customer support to their e-commerce and media—will stand to benefit the most from Uncanny Automator.
If you want to cut back on bloat (and costs) Automator is the best option on the market.
Uncanny Automator isn’t just FREE to download—you’ll even get complimentary credits to try out app integrations such as Twitter, Facebook, OpenAI and WhatsApp. Once you’re ready to fully integrate your social media accounts into your workflows, upgrading won’t cost half as much as hiring a social media management firm.
Click here to download Uncanny Automator—and don’t forget to claim your complimentary credits!
Just Be Social
Whichever plugin you choose, at the end of the day, all that matters is that you continue forming those social connections. We’d love to hear how you use social media to connect with your customers and drive revenue. Let us know in the comments section below. Until next time, keep hashtagging, captioning and sharing your way to better sales!
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